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Tuesday, October 16, 2007

HOSTEL COLONIAL IN BUENOS AIRES WORD - TYPOGRAPHY, PHOTO, TRIP & WEB 2.0 - A GOOD IDEA

Many of our guests we consult on resources to send digital postcards, especially those who are on preparatory study tours (age is a key determinant of the use of such products).
Hostel Colonial has its own e-card. This is the Permalink, Hostel Colonial E- Card, will find in the right column of this blog. They can also enter and Look & Take, see and choose hundreds of postal developed in Argentina.
Looking on the Internet and seeing that the majority of products are almost equal, I was shocked at the proyect Buenos Aires WORD (even in Spanish only, but very easy to understand).
What it takes? Lets you select a style of type, write a message and send it by mail or posting on the website and send the link. Hostel Colonial in Buenos Aires WORD



Buenos Aires Word deconstructs the city, catching fonts in a range of photographic frames on the urban environment. The discourse of the city, through the urban chart and the word is cut. To then be restructured in typographical games, which will be rehired to rewrite new messages by the participants. Those who participate in this project may accentuate the character of different areas of Buenos Aires city. Writing in a double play of word and image.
The site has a tool that allows the user to see an enlarged image of the context of each graphic element used (somehow shaking off the operation cuts produced by the photo frame), and going to the urban dimension of his message. Thus the act of writing leads to a tour of the city. Another tool lets you send whomever it wishes, via e-mail, text made.


By taking advantage of two-way communication that allows the network, users can make new graphic elements, enlarging the images available.
It invites those who want to build a site counterpart in various cities in the world that allows comparison of typographical particularities of each place.




The idea is impressive, and I think creates a powerful link with another venture as Proyecto Cartele, an idea that unites photos and humor that allows us to a different perspective on things or places that we all see but which we will never paid attention.
Two good attempts participatory and truly different for those who wish during his trip to add value to their messages.

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